For us, hospitality is infinitely nuanced.
Hospitality means observing in depth, to analyse and share visions; understanding with responsibility, to step away from the treadmill of over-tourism and commit to regenerative tourism; getting involved with respect and awareness, building authentic bonds with a region and its local communities.
This is what we do every day, remaining faithful to the pillars that guide our way of doing business.
Authenticity, real.
We strive to offer truly inclusive guest experiences and work environments, where everyone can feel free to be themselves and express themselves.
Relationships, sincere.
We encourage and support opportunities for interactions, sharing and the creation of genuine connections between guests, staff and local communities.
Listening, honest.
We actively involve guests and staff, in both developing the guest experience and resolving any issues that may arise.
Well-being, for all.
We encourage a work-life balance for employees and guests, with locations and services that enable comfort, socialisation and harmony between body and mind.
Responsibility, heard.
We work in a socially and environmentally sustainable manner. Our company policies are geared towards collective and community well-being.
Passion, vibrant.
We bring enthusiasm, dedication and an innovative mindset to all our activities, creating unforgettable experiences for our guests and a stimulating workplace for our employees.
Be, stay, live.
Hospitality is our universe, the open air is our world.
This is what we have been doing for more than 40 years, and this is what has allowed us to become the benchmark for outdoor tourism in Italy with our 11 hu openair sites, with holiday villages and camping in town sites in Tuscany, Veneto, Lazio and Luxembourg. Over the years, we have grown, broadened our vision and expanded our offering. From the historic Villa Palagina, an elegant estate nestled in the hills of Tuscany and Chianti, to our PLUS hostel in the heart of Florence, to Mercato Centrale. We have been involved with Mercato Centrale since it was founded in Florence in 2014. Today, it can be found in Rome, Turin, Milan, Bolzano and even Melbourne, spreading its new way of thinking about and experiencing food and culture.
Constant growth,
in line with our commitment.
161 million
revenue in 2024 (+7.8% vs 2023).
47 million
EBITDA in 2024 (+10% vs 2023).
13
sites (7 villages, 4 camping in town sites, 1 hostel, 1 historic villa).
4,3 million
visitors to our sites in 2024.
1500
Number of direct and indirect employees